Our story

With our flagship store based in the heart of Greece’s capital, Boom Spell Cosmetics is on a mission to innovate the way forward for the beauty industry with magnificently packaged, high-quality cosmetics that are geared towards helping you stand out from the crowd with your natural radiance shining through. The epitome of style and class, our dollhouse-inspired store is a one-of-a-kind experience striking the perfect balance between old-world vintage charm and bold contemporary aesthetics. This unique design is carried through to every product’s individualized packaging that is a feast for the eyes as well as the body.

Innovating the Future of Beauty 

A qualified pharmacist with a specialization in cosmetology, our founder, Giota, always had a special interest in the beauty industry and spent many years closely observing elements of the field such as the range of products available to consumers and the standards of customer service. She felt strongly that cosmetic brands lacked a sense of style, imagination, and thought-leading innovation. Therefore, it came as no surprise when the budding entrepreneur started creating her own range of high-quality products with marvelously eye-catching packaging that would rival even the most established brands.

Pioneering the way forward for the beauty industry, Giota opened the very first Boom Spell store in Athens, Greece, motivated to create an unforgettable experience for customers to delight in. A result of her vision, the signature-pink concept store features French influences and incorporates the best of vintage and modern design.

Championing Excellence

With a wide range of face and body products as well as perfumes and accessories adorning the shelves, there is something special for every preference, style and skin-type. Giota has personally formulated the stunningly-packaged range of body products, including delectable milks, soft and silky butters, refreshing mists, revitalizing shower gels, indulgent hand creams, and shimmering body glitter.

Boom Spell body products are produced by a local manufacturer to the highest standards of quality, ensuring that our customers are able to invest in exceptional quality products that are responsibly made by trusted partners. Our curated list of additional products, such as our extensive collection of eye liners, mascaras, lipsticks, pencils, powders, foundations, and uniquely-scented, exclusive perfumes are thoughtfully hand-picked and imported from the finest French suppliers to ensure that we continue to uphold our steadfast commitment to quality. Going above and beyond to formulate and source the most outstanding products, we ensure that our customers receive nothing short of excellence with premium ingredients packed into every product.

Driven by Passion

We’re passionate about providing an experience that customers won’t find elsewhere, which is why we ensure that our products are long-lasting, moisturizing, hydrating, beautifully scented, and made to nourish your body from the outside in. We find purpose in giving women something to be excited about, infusing our product range with an air of wonder. We strive to create a brand that speaks to the foremost needs of women around the globe, providing a special experience with innovative packaging that sets a new standard for the beauty perfect fit.

Looking to the future, we see our brand becoming synonymous with quality that never fails to impress, a wide choice of cosmetics to suit every need, and brilliant value for money. We’re excited to launch our online store, which will give more women the opportunity to make Boom Spell products part of their daily routines. We see a limited number of flagship stores being established throughout Greece and remain dedicated to maintaining our standards as we grow forward.

Browse our collection of perfectly packaged premium cosmetics to find your perfect fit.